Think of when an artist sits down to start a painting an original piece: All they have is a blank canvas, a brush, some paint, and their own imagination. Now, picture a sketch artist drawing cartoons for Disney. They know what they’re going to be drawing, images to refer to, a list of rules, and a set of already provided tools to help them with their drawing, such as translucent paper that lets them trace the image drawn prior.
Building a website from scratch is the same as creating a painting from scratch: If you’re really good, the outcome will probably be really good; but if you’re really bad, well, you know what will happen.
Using WordPress to build your site is like working as a hired sketch artist: Once aboard, you’re provided with all the tools and guidance necessary to succeed.
From that point on, it’s all up to you.
WordPress was developed in May of 2003 and is a “free and open source blogging tool and a content management system (CMS) based on PHP and MySQL, running on a web hosting service”. As of August 2013, WordPress is being used by 18.9% of the top 10 million websites in the world, and it has become the most popular blogging system on the web, with over 60 million websites using it as their platform.
It’s become one of the preferred web hosting services because of its ease-of-use and ability to increase website friendliness. This is advantageous in today’s digital environment because it is one of the main factors that increases your website’s position in SERPs.
Two Major Reasons you should use WordPress
Reason one is the user-friendly blogging software due it’s ease of use. It has a very intuitive interface and makes it extremely easy to add new pages, blog posts, and images. All of these actions can be done quickly and efficiently with simple clicks of a button (no coding necessary).
Search engines also LOVE WordPress since the code is so clean and simple. The better the design, the easier it will be for search engines to crawl and index the content within. Wordpress comes with plenty of basic coding already written, so you don’t have to bother yourself with remedial tasks and focus more on the direction of the site and your overall goals.
Along with these two big advantages, there are several other reasons why you should be using WordPress to manage your site, according to Aspireid. I have summarized them below.
WordPress allows you to log in from any computer connected to the internet and manage your set since it’s browser-based.
Say “Bye” to HTML Editing and FTP Software
Since WordPress is a self-contained system, it doesn’t require Adobe Contribute or Dreamweaver (or any other HTML editing software). It allows you to create new pages and blog posts simply by clicking a button. It also makes it extremely easy to upload images and documents, format text, upload video files and image galleries all at the click of a button.
Maintaining Control of your Website
By using WordPress, you’ll quickly understand how to customize and change everything on your site and how EASY it can be. Traditionally, you would have to communicate this information to a web designer and wait to see the changes; with WordPress, you can do it yourself.
WordPress allows you to customize every single thing about your website. It acts as an engine, and different templates and themes can be downloaded and applied. It always makes it easy for you to create graphics and insert them into your pages.
Easy-to-use, Built-in Blog System
The blogging platform that has been built-in to WordPress makes blogging extremely user-friendly and allows you to do simple things, such as:
- Setting up an RSS/email subscription to the blog
- Turning on commenting capabilities
- Inserting images and linking them to your gallery or websites
- Creating hyperlinks within your blog
- Automatically adding the most recent blog posts to other site pages
Having a blog increases your site’s integrity and online authority, which will help when you’re looking for high-conversion customers
WordPress has what seems like an endless gallery of plugins. From Facebook posts and social media share buttons to SEO and analytics, there is virtually a plugin for almost anything you wish to do with your site. Most of the plugins are free or reasonably priced and will make your life much easier.
Increase Site Functionality
It’s easy to add an event calendar, video gallery, or social media feed with either plugins or using WordPress features. More active content in different forms will make your website more attractive and will add to your site friendliness. Remember, when people come to your site, they want to easily discover content that relates to why they came in the first place! These types of media can do that for you.
You can set multiple users as administrators to your website that will have the access to make changes and add content. This expands your capabilities across several people and doesn’t put the workload solely on you.
WordPress is your Friend
If you have been planning on starting a blog or website, I encourage you to look at WordPress. See for yourself how much of an amazing platform it is. There are lots of tutorials out there that will help you get up and running in no time.
What have you found to be the most enjoyable part of using WordPress? Share in the comments below.